A new provocative billboard at Larkin and O’Farrell Streets reads: “Felony sentencing for possession—are you high?” This billboard is the most visible expression of a recent campaign for prison reform that includes various Bay Area NGOs, San Francisco Bay View reports.

As Governor Jerry Brown plans to relocate thousands of state prisoners to county jails, local groups are looking to reduce prisoner populations.

Oakland-based Californians United for a Responsible Budget, or CURB, recently released a “Budget for Humanity” that advocates ending new construction of prisons and shifting funding to re-entry programs.

On Thursday, in an open letter to Governor Brown, the American Civil Liberties Union of California
asked the governor to consider reducing some possession and property offenses to misdemeanors.

“California spends hundreds of millions of dollars every year locking people up for low-level, non-violent offenses,” said Abdi Soltani, executive director of the ACLU of Northern California, in a press
release. “Meanwhile, we are slashing funds for public universities and social services. So we had to ask, who is really high here?”